OURS Sanitaryware joins BMA


Ours Sanitaryware Ltd, the UK subsidiary of Imperial Bathrooms Products, part of the HKRi Group which has established a new base in the recently closed Ideal Standard factory in Middlewich, Cheshire, has joined the BMA.


“The Bathroom Manufacturers Association is growing and expanding internationally” says Yvonne Orgill, CEO of the BMA. “Last month the German company Dietsche joined our association and this month we are extremely pleased to welcome aboard Ours Sanitaryware, bringing new blood and new ideas to the Voice of the Bathroom Industry.”

Ours Sanitaryware Ltd is sister company to the UK-based brand Impulse Bathroom Products Ltd.
Global Manufacturing Manager, Brian Standbridge, commented "We are restoring the manufacturing facility in Middlewich and many employment opportunities will develop in the community that has served this business site for many generations. We are proud to be re-entering the UK market as a manufacturer and have been overwhelmed by all the support and assistance. It was a logical thing to do to join the BMA and we are looking forward to participating in the many and varied meetings which the Association supports."

The BMA is the trade association for bathroom manufacturers operating in the UK.  It is the principal ‘Voice of the Bathroom Industry’ and acts as an information highway between industry, government and the consumer on issues that affect the bathroom business.

The BMA represents, through its technical, marketing and management committees, the interests of over 50 major bathroom manufacturing groups and service providers with over 80 well-known brands in the market place. The manufacturing base directly employs 10,000+ people across 72 sites around the UK.